Colorado Stargazing

date: 2020
agency: vistaworks
role(s): creative director, designer, co-copywriter
awards: 2020 Marketing Program of the Year - Colorado Tourism Office Governor’s Award
Colorado is full of dark skies. In 2020, we were tasked with creating a stargazing tour throughout the state, as well as creating an entire brand around this tour. Utilizing national surveys, Google Search Trends, Analytics, and other data resources, I created the brand as well as accompanying media kits, event calendars, and every other piece of visual information.

  • Creative Direction
  • Media Kit design
  • Visitor Guide design
  • Brand Creation - voice, style, imagery, identity, typography, color palette